The popular ad campaign, starring Amir Khan is set in a children’s fare and lays emphasis on the grandfather – grandson relationship. This daddu - gablu series of ads showcases the two of them enjoying their time together sitting in rides, shooting balloon boards for prizes and pretending to fly a fake plane to get the perfect picture. All of this while Amir Khan narrates how well the PhonePe app fits in and solves each of the issues at hand, instantly and with minimum bank and personal details shared between parties.
Agency : Lowe Lintas
Director : Abhinay Deo
Production House: Ramesh Deo Production Pvt Ltd