It's not a watch. It's not even a timepiece. It's what it looks like - A machine! Inspired by fighter jets, the all new Squadron by Titan Octane is a testament to man's love for machines. Channeling the ferocity of daredevils who dare to achieve the unbelievable, this series is more than what you imagine. It's what it looks like - A MACHINE. RAW. RUGGED. POWERFUL.
This ad campaign was directed and produced by Rahul Ved Prakash from Sky High Films. Prime Focus limited provided the Post-production and VFX services for this ad. Abhinav Gupta & Ravi Sharma provided the Online and Offline edit along with Amit Chomal and his team who worked on the VFX.
Various VFX techniques were used on a large scale in the advertisement. The ad opens with a fighter jet, being compared to the watch of the latest edition. Each part of the jet is rightly associated in the ad with different parts of the watch. There are tremendous VFX techniques used in this ad to bring the perfect comparison of the fighter jet with the watches, along with detailed grading to make the watch stand different from the others.
Production House: Sky High Films
Director: Rahul Ved Prakash
Offline: Abhinav Gupta
Online: Ravi Sharma
VFX: Amit Chomal